I just spent a good 20 minutes in awe of a 75” version of this TV at Best Buy. To me it looked as good as OLED (I just spent a solid week playing God of War on a PS4 Pro on an LG OLED). I don’t really understand the issue with the contrast ratio, but I recommend reviewing a 75” version of this TV. I’ve been contemplating purchasing a X900E, so I’m curious how the 75” version compares.