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The 5 Best Samsung TVs of 2025 Reviews and Smart Features

Updated Jun 27, 2025 at 10:47 am
Best Samsung TVs

Samsung releases a fair share of new models every year, so if you find yourself searching the internet for the best Samsung televisions, you might become overwhelmed by the amount of options. We buy and test dozens of TVs each year, and we've reviewed over 140 Samsung TVs, so we can help narrow down your options to find the best Samsung television for your needs and budget.

Generally speaking, Samsung TVs are versatile and can provide good-to-excellent picture quality. Samsung introduced their new Neo QLED TV lineup in 2021, which is an improvement on their more traditional QLED lineup as it introduces Mini LED backlighting. When combined with the quantum dot layer, their high-end TVs provide great picture quality. Along with Sony, they also released the first QD-OLED TV in 2022 to compete with LG's OLED lineup, which improves color vibrancy over traditional WOLED panels. Samsung has continued to improve this QD-OLED technology over the past few years, and their high-end OLEDs are still equipped with QD-OLED panels. 

You can vote on which Samsung TVs you want us to buy and test, or check out our 2025 TV lineup page.

Updates


  1. Best Samsung TV

    The Samsung S95F OLED is the best Samsung TV. Like any OLED, you get unrivaled black levels, so blacks are deep and inky in a dark room. Since it uses a QD-OLED panel, you also get incredibly bright and vibrant colors that can't be matched by traditional WOLED displays. A lot of OLED models don't fare well in bright rooms, but this TV is the only OLED on the market that features a matte screen coating. Reflections are almost invisible on this TV, so overhead lights and even direct light sources facing the screen are a non-factor. Combined with its amazing peak brightness, visibility isn't an issue at all on this TV. Another positive is that it has a very wide viewing angle, so it's great for group settings. It comes with Samsung's unique Slim One Connect Box, which gives you quick access to the inputs when the TV is wall-mounted and offers versatility for your setup. 

    The TV is also equipped with a plethora of modern gaming features like four HDMI 2.1 ports, 4k @ 165Hz, and VRR, making it a great option for pairing with modern consoles and gaming PCs. It also has nearly instant pixel transitions, so motion is crisp and clear. In addition to that, it has exceptionally low input lag for a responsive feel. Home theater enthusiasts may be put off by Samsung's lack of Dolby Vision and DTS audio passthrough, but if you can live without those features, the S95F is one of the best TVs on the market. 

    See our review

  2. Best Upper Mid-Range Samsung TV

    What if you don't need the matte coating, the one connect box, or 165Hz, and want to spend less? That's where the Samsung S90F OLED comes in, which is the best Samsung TV in the upper mid-range category. Being a QD-OLED, you still get the same perfect black levels and similarly vibrant colors as its older sibling. You also get impressive HDR brightness, so HDR content is impactful. Unfortunately, the TV isn't nearly as bright in SDR as the S95F, and it's not nearly as good with reflection handling due to its glossy coating, so there are some visibility issues in bright rooms. Still, you can watch TV and not be distracted by glare in moderately lit rooms. You also get the same wide viewing angle as the more expensive model, so it's great for wide seating arrangements. 

    Despite not offering 165Hz support, you can still game in up to 4k @ 144Hz with VRR on any of its four HDMI 2.1 ports. The TV has the same nearly instant pixel transitions and low input lag, so you get a sharp and smooth gaming experience. Like any Samsung TV, it doesn't support Dolby Vision or DTS audio passthrough, but it still offers HDR10+. If you're considering this TV, just keep in mind that only some sizes have a QD-OLED panel, and even that varies by region

    See our review

  3. Best Mid-Range Samsung TV

    If you want an OLED, but the two picks above are out of your price range, consider the Samsung S85F OLED. It's not as bright as the Samsung S90F OLED, and it caps out at 4k @ 120Hz, but outside of that, the two TVs are remarkably similar. You still get the perfect black levels, vivid colors, wide viewing angle, and the nearly instant response times QD-OLEDs are known for. Even though the TV isn't as bright as its more expensive siblings, you can still watch SDR content in a room with a few lights on and not be distracted by reflections. There's a larger disparity in HDR brightness compared to the other two Samsung OLEDs, so highlights in dark scenes and entirely well-lit scenes don't pop out as much, but you still get a decently impactful HDR experience. 

    Some PC gamers might feel like they're missing out by not having a 144Hz refresh rate, but the TV still offers four HDMI 2.1 ports capable of 4k @ 120Hz with VRR, so the TV is fully compatible with the features offered by modern consoles. Unfortunately, like the S90F, there's a catch. In North America, only the 55-inch and 65-inch models use a QD-OLED panel, whereas the larger options utilize a normal WOLED panel. The rest of the world gets a WOLED panel throughout all size options. You can determine what type of panel it has by looking at the model code

    See our review

  4. Best Lower Mid-Range Samsung TV

    If you want a Samsung TV without breaking the bank, the Samsung Q80D QLED is the best lower mid-range Samsung TV we've tested. It's actually brighter in SDR than the Samsung S90F OLED, so it easily overcomes glare in a well-lit room. You won't find the same inky blacks on this TV as the OLED choices above, but it still has a solid local dimming feature that helps it achieve deep, bold blacks, albeit with some blooming around highlights and subtitles. Colors aren't quite as vivid as its QD-OLED counterparts, but you still get punchy colors that look good. Unfortunately, it has a very narrow viewing angle, so you have to be seated centered to the screen if you want to see the best image quality. This makes it a poor choice for wide seating arrangements. 

    The TV has modern gaming features that make it pair well with modern consoles. You still get HDMI 2.1 bandwidth, 4k @ 120Hz, VRR, and low input lag. However, its slower response time means you do see more blur behind fast motion, so you don't get the crisp and sharp motion that the higher picks provide. 

    See our review

  5. Best Budget Samsung TV

    The Samsung Q60D is the best budget Samsung TV we've tested. Although Samsung doesn't release many budget models anymore, this TV offers decent overall performance at a lower cost than their more expensive models. It's not as bright as the Samsung Q80D QLED and doesn't have the same level of reflection handling, so glare is an issue in a bright room. However, it's still good enough for moderately lit rooms. Unfortunately, it doesn't have a local dimming feature, so blacks are grayish most of the time. Colors are a bit muted on this TV, since it lacks the color volume to show colors at high levels of brightness. Like the Q80D, it has a very narrow viewing angle, so it's best viewed from directly in front of the screen.

    Unfortunately, it's not nearly as good for gamers as the picks above, as it's pretty bare-bones when it comes to gaming features. It only has HDMI 2.0 bandwidth, is limited to 4k @ 60Hz, and doesn't have VRR support. Its input lag is low enough for a responsive gaming experience, but its response time is very slow, so fast motion is blurry. If you're looking for a TV to take advantage of your modern console, the Q60D isn't a great option, but it's not bad overall for watching content.

    See our review

Compared To Other Brands


  • Well-rounded.
    Samsung's high-end models are some of the best TVs we've tested. They don't excel in just one category; they're well-rounded and offer great performance for various uses.
  • Perform well in dark and bright environments.
    Their QLED TVs, especially those with VA panels, have high contrast and get bright, so they're good for dark and bright rooms.
  • Great gaming features.
    Samsung is a leader in gaming features, and even their mid-range models have variable refresh rate (VRR) and ALLM support.
  • Uniformity issues.
    Samsung models typically don't have the best gray uniformity and have some dirty screen effect, which could get distracting during sports or PC use.
  • TVs can be costly, and may not offer good value.
    Samsung's high-end TVs can get costly, so while they provide the best performance, they may not have the best value compared to other brands. There are often cheaper TVs that you can get with no compromises.
  • Few budget models.
    Although Samsung used to offer a wide range of budget models, in recent years, they've really scaled down their budget lineup. Their budget models typically aren't worth buying when you can get better picture quality and performance from companies like Hisense and TCL.
  • No Dolby Vision or DTS audio support.
    Although Samsung has their own dynamic HDR format in HDR10+, none of their TVs support the more widely used Dolby Vision format. They also don't include support for advanced DTS audio formats, which are prevalent in physical media.

Samsung vs Sony

Samsung TVs usually have more gaming features than Sony TVs, in particular, lower input lag and official 4k @ 144Hz on some models, and Samsung also has a bigger TV lineup. In comparison, Sony TVs are usually built a bit better, with mostly metal construction. They also tend to have better image processing and color accuracy, so they're better for home entertainment setups, especially as Sony typically supports Dolby Vision HDR and advanced DTS audio formats.

Samsung vs LG

Samsung TVs generally have better picture quality than the average LG LED-backlit TV. Samsung TVs usually get a fair bit brighter and have better contrast, while LG TVs generally have much wider viewing angles and better smart features. While LG was one of the first companies to offer OLED displays and has a few popular models to choose from, Samsung has caught up with their OLED offerings. They offer OLEDs that use the same WOLED panel found in LG's OLEDs, but they also offer QD-OLEDs, which produce brighter and more vibrant colors. LG OLEDs tend to have a bit more features than Samsung's, like support for Dolby Vision HDR. LG also has slightly better image processing than competing Samsung models.

Samsung vs Hisense

Hisense TVs have better value than Samsung TVs, as their TVs tend to be a fraction of the price for equal, and sometimes even better, performance. However, Hisense doesn't have any TVs to compete with Samsung's OLEDs, and their TVs tend to have bugs and quirks that Samsung's products don't have. Plus, Hisense TVs tend to have a narrow viewing angle, so they're not as well suited for wide seating arrangements.

Samsung vs TCL

TCL TVs are a better value than Samsung TVs, as they offer comparable or better performance for a fraction of the price. Like with Hisense, TCL has no models to compete with Samsung's OLEDs, and their TVs have more bugs and quirks than Samsung's. TCL TVs also have a narrow viewing angle, so they're not optimal for wide seating arrangements.

Samsung TVs provide performance suitable for most buyers, but they can also be costly compared to some competing brands. They generally perform very well and are among the best TVs on the market, especially if you want gaming features. However, competition is increasing, and Samsung LED TVs don't provide as much value as they previously did. On the other hand, their OLED TVs are some of the best on the market and compete with high-end LG OLED models.

2025 Samsung Lineup

Samsung announced their new 2025 lineup at CES in early January 2025, and their full lineup for the year is now available to purchase. Most of their lineup is the same as last year, with a few minor tweaks and improvements across the board. They've doubled down on the controversial matte coating that first appeared on The Frame and made its way to the 2024 S95D, adding it to three of their higher-end LED models.

OLED

Samsung released three new OLEDs in 2025, all of which are new iterations of their 2024 lineup. The entry-level OLED is the Samsung S85F, which replaces the Samsung S85D, but uses a QD-OLED panel on the 55-inch and 65-inch options in North America. This model uses a WOLED panel in all other regions and size options.

In the middle of Samsung's OLED lineup is the Samsung S90F, which is the 2025 version of the popular Samsung S90D OLED. Unfortunately, Samsung is still using both WOLED and QD-OLED panels for the S90F lineup, so the dreaded panel lottery is once again back in 2025, and you could get either panel technology depending on which size you buy and which region you're in.

The Samsung S95F is the replacement for the Samsung S95D OLED and is their flagship model for 2025. Samsung is switching to a 5-layer tandem OLED stack for this model, which increases the overall peak brightness and color volume. However, the 83-inch model uses the same RGB tandem panel as the LG G5 OLED. Like the S95D, this high-end TV utilizes a matte screen coating, but the coating has been upgraded to Glare Free 2.0 for 2025. Another upgrade is the TV's support for 165Hz, up from 144Hz on the 2024 model.

ModelSizesPanel TypeResolutionRefresh RateNotes
S95F55", 65", 77", 83" QD-OLED (5-stack) on all sizes except the 83" (WOLED)4k165HzMatte coating
S90F42", 48", 55", 65", 77", 83"QD-OLED and WOLED4k144HzPanel type depends on the size and region
S85F55", 65", 77", 83"QD-OLED and WOLED4k120HzPanel type depends on the size and region

LED

Samsung is one of the only brands left still releasing 8k models, and that hasn't changed in 2025. Samsung has expanded the usage of their matte screen coating to their two 8k models for 2025. Their entry-level 8k TV, the QN900F, is a Mini LED model with support for up to 120Hz gaming. On the other hand is the Mini LED QN990F, which offers a whopping 8k @ 165Hz and 4k @ 240Hz. Furthermore, the QN990F utilizes Samsung's external One Connect Box, while the QN900F doesn't. Four new 4k Mini LED models have been released—the QN90F, QN80F, QN70F, and The Frame Pro. The QN90F and the Frame Pro use a matte screen coating, whereas the other models use a glossy coating.

Most of Samsung's 4k LED 2025 lineup is very similar to 2024, but The Frame Pro is certainly quite different. This stylish TV has more in common with Samsung's QLED lineup than previous generations of The Frame TV, with a Mini LED backlight and 144Hz refresh rate. As great as that sounds, there's a major catch here. That Mini LED backlight consists of a single strip of LEDs along the bottom edge, making it an edge-lit model. It's very unlikely that this TV will deliver anything close to good local dimming, and our testing has shown that edge-lit TVs don't last as long, so it seems like a strange decision on Samsung's part. There's also Samsung's budget-oriented LED models, but these only have incremental improvements when compared to their 2024 counterparts, so don't expect big changes with those.

ModelSizesBacklight TypeLocal DimmingResolutionRefresh RateNotes
QN990F65', 75', 85", 98"Mini LEDYes (1,920 zones on the 75")8k8k @ 165Hz, 4k @ 240HzMatte coating, wireless One Connect Box
QN900F65", 75", 85"Mini LEDYes8k120HzMatte coating
QN90F43", 50", 55", 65", 75", 85", 98", 115"Mini LEDYes (900 zones on the 75")4k165HzMatte coating
QN80F50", 55", 65", 75", 85", 100"Mini LEDYes4k144Hz 
QN70F55", 65", 75", 85"Edge-lit Mini LEDNo4k144Hz 
Frame Pro65", 75", 85"Edge-lit Mini LEDYes4k144HzWireless One Connect
Q8F32", 43", 50", 55", 65", 75", 85"Edge-litNo4k120Hz 
Q7F43", 50", 55", 65", 75", 85"Direct-lit LEDNo4k60Hz 
Q6F75", 85"Edge-litNo4k60Hz 

Product Naming

Samsung's lineup covers everything from budget to high-end models. As a rule of thumb, the higher the number, the better it is, although sometimes the improvements aren't worth it. Samsung releases four main TV lineups, and they use a consistent naming scheme for the top three lineups, which makes it very easy to understand what you're buying simply by looking at the model number.

Samsung uses the prefix 'Q' to denote their mid-range QLED models, and the last letter of these models also reflects the model year. They introduced the Mini LED lineup in 2021, denoted by the prefix 'QN' in the model name, like the Samsung QN90D. Their entry-level models follow a slightly different naming structure in 2025, with a single 'Q' used to identify their lower-end options. For example, the Q7F is a normal LED model without features like local dimming.

Smart Features

In the infancy of smart TVs, Samsung was the leader in functionality and smart features. It isn't to say that they were very good, as it took quite a few years for Smart TV platforms to mature into something comparable to external streaming boxes. However, other companies have caught up to Samsung and offer similar all-around performance, like Roku TV or LG's webOS, meaning the best Samsung smart TV isn't much better than smart TVs from other brands.

Samsung has constantly been updating its Tizen platform to ensure it competes with its competitors. In 2017, they added voice capabilities to their remote and smart platform, making it easier to navigate through menus. In 2018, they added Bixby virtual assistant, so you can use voice to control other Samsung devices in your house, like lights, fridges, and door locks. The 2020 update featured a new, sleeker look with a 'Dark Mode' that isn't as bright as the white theme in older versions, and the 2022 version added a new full-screen webpage, which is an improvement over past versions that had all the apps and settings in a toolbar.

Unfortunately, like any modern smart TV, there's ads shown on the home screen. You can opt out of personalized advertising in the settings, but unfortunately, that only means that you'll see very repetitive, more generalized ads instead of targeted ones.

Interface

The interface is very simple and easy to navigate. Since 2022, Samsung has had a full-screen webpage instead of the toolbar they had in past years. You'll find downloaded apps here, and you can quickly access the different inputs and settings. The interface works well, and there are many animations, but these can be slower on lower-end TVs.

Voice Controls

Samsung overhauled Voice Command in 2017, and voice controls are pretty good now. They updated other smart interfaces in 2018 to search for content and apps and change settings, which is something Samsung has been able to do for a few years. Even more in-depth stuff like calibration settings are only a button press away, which is quite nice.

  • Changing inputs
  • Launching apps
  • Basic online searches, including "What time is it?" or "How's the weather in New York?"
  • Changing some settings

It's also possible to search within apps, but only a few apps support this.

Recent Updates

  1. Jun 27, 2025

    We replaced the Samsung S95D, S90D, and QN85D with the Samsung S95F, S90F, and S85F, respectively. We also updated the 2025 Samsung Lineup section and refreshed text throughout the article.

  2. Jan 14, 2025

    Rewrote the Samsung Lineup section to include information on their 2025 models.

  3. Oct 17, 2024

    Replaced the Samsung Q80C QLED with the Samsung Q80D QLED in the 'Best Lower Mid-Range Samsung TV' category. We also refreshed some text throughout for clarity.

  4. Aug 23, 2024 :  With the exception of the Samsung Q80C QLED, we replaced every TV with the 2024 equivalents. We also updated text throughout to bring more clarity to our picks and to make the article up to date.

  5. Jun 27, 2024 :  Confirmed that our picks are still widely available and refreshed some text for accuracy.

Conclusion

Samsung, in general, makes very good TVs. Their budget options are a bit overpriced and don't perform as well as similarly priced models from some other brands, but their higher-end TVs are some of the best on the market. Their range has increased in price over the years, but most people will still find a TV that suits their needs. They're usually quite versatile and fit most uses. If you want more detailed information on their models, you can find a list of our recent Samsung TV reviews below.

Test Results

Comments

  1. Recommendation

Best Samsung TVs: Main Discussion

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