We used the following calibration settings to review the 65-inch (65W95AP) Panasonic W95A, but they're also valid for the 55-inch (55W95AP), 75-inch (75W95AP), and 85-inch (85W95AP) models. These settings should apply to most types of content, except for gaming or use as a PC monitor, which require a few additional changes, listed below.
These settings are meant to provide a starting point; they're not meant to be copied 1:1. They provide the most accurate image, but you should adjust them to match your preferences and viewing conditions.
For SDR content, you can choose a few different preset picture modes. We used the 'Professional 1' Picture Mode because it's the most accurate out of the box and allows for the most customization. A Luminance Level setting of '45' corresponds to about 200 nits on our unit, which is our target for a moderately lit room, but you should adjust this setting to your specific viewing condition.
From the Advanced Settings menu, we set the Adaptive Backlight Control to 'Max' as that's the name for the TV's local dimming feature. We left Contrast at '90,' Color at '50,' Tint at '0,' and Gamma at '2.2.' We also set the Color Temperature to 'Warm 2' and set Sharpness at '0,' which is different than the sharpness setting of '30' we used for our upscaling test.
We disabled Random Noise Reduction, Block Noise Reduction, Resolution Remaster, and Gradation Smoothing, as we leave all advanced processing disabled for the most natural image possible. These features can help reduce banding and noise in some content, but they aren't very effective.
HDR is automatically enabled for native apps. When you start playing HDR content, a small HDR icon appears in the picture settings menu. Once you start playing HDR content, some of the settings change automatically. Below are the settings we used for HDR10. All other settings were either disabled or left off.
The TV supports Dolby Vision and HDR10+ from native apps and external devices. As with normal HDR content, when you start playing Dolby Vision or HDR10+ content, some settings change automatically. Since we don't specifically test Dolby Vision or HDR10+, we don't have exact settings for them, but they should be the same as our HDR10 settings.
The following are the results of calibrating the white balance of our unit to 6500K in HDR. They are provided for reference and shouldn't be copied as the calibration values vary per individual unit, even for the same model and size as the TV we reviewed, due to manufacturing tolerances. If you want to try them, you'll need to enter all values shown, as all of them are active at the same time. If you end up with worse picture quality, simply reset them to the default values.
Although we disable most motion-enhancing functions for most of our tests, you should adjust these to whatever looks best for you. Some settings may need to be adjusted depending on the specific content you are watching.
Although we usually leave these settings disabled during most of our testing, you should adjust the settings in the Advanced Settings menu to your liking, as different people prefer different levels of motion interpolation. If you want to enable motion interpolation, set Intelligent Frame Creation to 'Custom' and adjust the 'Blur Reduction' and 'Film Smooth' sliders to taste.
The Panasonic W95A automatically removes judder from 24p sources, like a Blu-ray player or an external streaming device with a 'Match Frame Rate' feature. For 60 p/i signals, like a cable box, you have to set Accurate IFC to 'On.'
From the base SDR and HDR settings, very few changes are required for the best gaming experience. When you start gaming, it's best to switch to True Game to get the lowest input lag and to switch HDR Tone Map to 'Clipping' for HDR gaming. The rest of our gaming settings are identical to our regular settings for SDR or HDR. This TV supports a variable refresh rate. As long as you're in True Game, it's automatically enabled. Unfortunately, the Adaptive Backlight Control setting can't be used in conjunction with VRR.
To get proper chroma 4:4:4 when gaming on a PC, enable the Pure Direct setting in the HDMI Settings. Unfortunately, chroma 4:4:4 doesn't work in 1440p.
The TV supports eARC. To make it work, set ARC Mode to 'eARC' and the Digital Audio Format to either 'Passthrough' or 'Auto.' These settings are in the Display & Sounds section.
The Panasonic W95A has a few accessibility features, and the settings are all available in the Accessibility section.
This TV has about 9.5GB of accessible internal storage, of which about half is used with the default apps installed. These settings are valid for the unit we bought and tested, and it was calibrated on version 8.1.1.2.
The following are the results of the white balance and colorspace calibration on our unit. They are provided for reference and should not be copied, as the calibration values vary per individual unit, even for the same model and size as the TV we reviewed, due to manufacturing tolerances. If you want to try them, you will need to enter all the values shown, as all of them are active at the same time. If you end up with worse picture quality, simply reset them to the default values.