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The 4 Best OLED TVs - Black Friday 2024

Updated Oct 16, 2024 at 10:26 am
Best OLED TVs

OLED TVs have become quite popular over the last few years, and they've dropped in price significantly. What truly separates OLED TVs from the pack is their ability to display perfect blacks without the blooming seen on Mini-LED TVs with local dimming, which we confirm by testing the contrast ratio. We also take videos of each TV's blooming performance so you can see how OLEDs compare to other TVs that suffer from noticeable blooming. When OLEDs were first introduced, they didn't perform very well in bright rooms due to their relatively low brightness. However, in the past few years, our brightness and reflection handling tests show that most modern OLEDs perform well in rooms with some lights on, too. OLEDs typically excel in many other areas as well, which is confirmed by more than 350 rigorous tests we perform on TVs.

Due to their popularity, there are many OLEDs on the market, so you might be overwhelmed by the number of options if you find yourself searching for the "best OLED TV 2024." We've bought and tested over 60 OLED models in our lab, which has helped us evaluate how emerging technologies like QD-OLED and Micro Lens Array (MLA) enhance brightness and color vibrancy. Check out our QLED vs. OLED vs. LED article to learn more about OLED technology.

Below are our recommendations for the best OLED televisions you can buy in the US. You can also explore our picks for the best TVs, the best gaming TVs, and the best TV brands. Feel free to vote on which models you want us to buy and test. For insight into the 2024 TV landscape, visit our 2024 TV lineup page.


  1. Best OLED TV

    The Sony A95L OLED is the best OLED TV we've tested and is probably the best model available, bar none. It's incredible as a home theater TV due to its support of the popular Dolby Vision HDR video format, so you'll enjoy the most advanced HDR experience possible from almost any source. Sony's processing is at its absolute best here, and the TV does a fantastic job of following the content creator's intent, as the brightness and colors of HDR content look how they're supposed to. It also offers excellent audio format support, including DTS:X passthrough over eARC, so you can simplify your connection to your audio-video receiver by running everything through your TV without sacrificing audio quality.

    Like other OLEDs, it looks stunning in a dark room thanks to its nearly infinite contrast ratio, delivering perfect blacks with no distracting blooming around bright areas of the screen. Plus, its colors are incredibly vibrant, as it uses a QD-OLED panel. It's very bright and has fantastic reflection handling, so it easily handles bright rooms. It's also a superb gaming TV with extremely low input lag and Dolby Vision HDR at 4k @ 120Hz support on its two HDMI 2.1 bandwidth ports. It's compatible with G-SYNC and HDMI Forum VRR for nearly tear-free gaming from any recent source. Finally, the TV is available in three sizes: 55, 65, and 77 inches. Despite the TV being released in 2023, it's still the best OLED TV in 2024.

    See our review

  2. Best Value OLED TV

    Current Deal: The Samsung S90D/S90DD OLED (QD-OLED) 48" (WOLED) has dropped in price by $550 at Amazon.com.

    If you don't want the best of the best but would rather get the best bang for your buck, the Samsung S90D/S90DD OLED is the best value OLED TV we've tested. It's very close in performance to the Sony A95L OLED and is even better in some ways while being significantly cheaper. However, you're losing out on a few features, like Dolby Vision HDR and DTS audio passthrough. It's also a bit dimmer than the Sony in SDR. Of course, like all OLED TVs on this list, it delivers fantastic picture quality, with deep, inky blacks and no distracting blooming around bright areas in otherwise dark scenes.

    The Samsung model distinguishes itself from the Sony TV with its four full HDMI 2.1 bandwidth ports, all capable of doing up to 4k @ 144Hz. The TV displays bright highlights and incredibly vibrant colors, making HDR content pop whether you're gaming or watching movies. It has exceptional reflection handling and good brightness, meaning it's one of the few OLEDs that overcomes glare in a bright room. Like the A95L, its nearly instantaneous response time delivers crisp motion, and its wide viewing angle means you don't have to worry about where you place the TV in your room. Just make sure you get one with a QD-OLED panel.

    See our review

  3. Best Upper Mid-Range OLED TV

    Current Deal: The LG C4 OLED 65" has dropped in price by $500 at Amazon.com.

    The LG C4 OLED is one of the best upper mid-range OLED TVs we've tested. Although all OLEDs deliver similar fantastic picture quality, this one stands out for its value with its many gaming-oriented features. It provides the same stunning picture quality as other OLEDs in dark rooms, with perfect blacks and no blooming around bright objects. However, it uses a different OLED panel than the Samsung S90D/S90DD OLED and the Sony A95L OLED, so its colors aren't as vibrant, and the TV is dimmer than those models.

    Fortunately, it's a more fully featured home theater TV than the Samsung, as it has better image processing, supports the popular Dolby Vision HDR format, and passes through advanced DTS audio formats. It's also an amazing TV for gaming, thanks to its nearly instantaneous response time, low input lag, and great selection of gaming features. It supports HDMI 2.1 bandwidth on all four inputs for up to 4k @ 144Hz with VRR, meaning you can take full advantage of the PS5 and Xbox Series X's capabilities.

    See our review

  4. Best Mid-Range OLED TV

    The LG B4 OLED is the best mid-range OLED TV we've tested if you want something cheaper and still want high-end features. It's a great TV and can be an excellent entry point into the OLED market. The TV has almost all of the same features as the more expensive LG C4 OLED, but it's a bit dimmer overall. Still, it's bright enough in SDR to overcome glare in a well-lit room, and it's bright enough in HDR for an impactful experience. You also still get the same deep, inky blacks as the C4, which makes it look amazing in a dark room. It also still has very good image processing, Dolby Vision HDR, and DTS audio support.

    And like other OLEDs, its viewing angle is fantastic, so viewers can watch the TV from all over the room with no degradation in their viewing experience. Like the C4, this TV has a wide color gamut and is extremely accurate without any calibration, so movies look as the content creator intended. This TV is also great for gaming, as it has HDMI 2.1 bandwidth on all four ports for up to 4k @ 120Hz, is compatible with every VRR technology, has a fantastic response time, and has extremely low input lag.

    See our review

Notable Mentions

  • Sony BRAVIA 8 OLED:

    The Sony BRAVIA 8 OLED is a good alternative to the LG C4 OLED and has slightly better upscaling capabilities. However, the LG is brighter, supports 144Hz, is more accurate, and is cheaper, so it's the better option for almost anyone.

    See our review
  • Samsung S95D OLED:

    The Samsung S95D OLED is a more expensive alternative to the Samsung S90D/S90DD OLED. It's brighter in SDR than the S90D and comes with Samsung's external Slim One Connect Box, making it more versatile for plugging in devices. What really separates it from the S90D and other OLED TVs on the market is its matte screen coating. The screen coating does an amazing job of eliminating reflections caused by glare, but it does so at the cost of picture quality in a bright room. Unless you typically use your TV in a very bright room, most people are better off getting the cheaper S90D.

    See our review
  • LG G4 OLED:

    The LG G4 OLED is an excellent alternative to the Sony A95L OLED. Like the A95L, it supports both Dolby Vision and DTS audio formats, so it's excellent for home theater enthusiasts. It's a bit brighter overall than the A95L, which is great for those looking to get one of the brightest OLEDs on the market. It also has lower input lag, has HDMI 2.1 bandwidth on all four ports, and supports up to 4k @ 144Hz, which makes it better overall for gamers. Unfortunately, it still can't compete with QD-OLEDs' sheer advantage in color vibrancy, so the A95L slightly edges it out.

    See our review
  • Panasonic Z95A OLED:

    The Panasonic Z95A OLED is very similar to the LG G4 OLED since it also uses MLA technology and is another alternative to the Sony A95L OLED and the Samsung S90D/S90DD OLED. The Panasonic is an excellent TV overall, but the LG is brighter in both SDR and HDR, so it's the better MLA OLED for most people. Since the Sony and the Samsung are QD-OLEDs and have the advantage when it comes to color vibrancy over MLA OLEDs, they're the better choice for most people.

    See our review
  • Panasonic Z85A OLED:

    The Panasonic Z85A OLED is an alternative to the LG C4 OLED. The Panasonic has slightly better upscaling and a slightly wider viewing angle. However, the LG is noticeably brighter in SDR, does a slightly better job cleaning up artifacts in low bitrate content, supports 144Hz, and has less banding in color gradients. The LG is also regularly sold for less and is available in a wider range of sizes, so it's the better option for almost anyone.

    See our review
  • Philips OLED+959: Philips is another popular option when it comes to OLEDs, but we haven't tested any of their OLEDs since they aren't available in the United States. Their 2024 flagship model, the Philips OLED+959, promises to be their best OLED yet. It can do 4k @ 144Hz and adds Philips' Game Bar, which is similar to the dedicated gaming menu found on LG and Samsung OLEDs. Philips also claims that the TV can hit a ridiculously high 3000 nits of peak brightness, but only time will tell if that's the case. Untested - Join the discussion

Recent Updates

  1. Oct 16, 2024: Replaced the Samsung S90C OLED, the LG C3 OLED, and the LG B3 OLED with their 2024 replacements. We also refreshed the Notable Mentions and added the recently reviewed Panasonic Z85A OLED and the Panasonic Z95A OLED to that section.

  2. Aug 14, 2024: Confirmed the availability of our current picks and refreshed some text throughout the article to bring it up to date.

  3. Jun 20, 2024: We confirmed the accuracy and availability of our current picks.

  4. May 22, 2024: Refreshed text throughout the article for clarity and accuracy.

  5. Apr 25, 2024: Refreshed text throughout for clarity and swapped the LG G3 OLED for the newer LG G4 OLED in the Notable Mentions section.

All Reviews

Our recommendations above are what we think are currently the best OLED TVs in 2024 for most people that are available to purchase in the United States. We factor in the price (a cheaper TV wins over a pricier one if the difference isn't worth it), feedback from our visitors, and availability (no TVs that are difficult to find or almost out of stock everywhere, and we only test those available in the U.S.).

If you would like to do the work of choosing yourself, here is the list of all our reviews of OLED TVs. Be careful not to get too caught up in the details. While no TV is perfect, most OLEDs are great enough to please almost everyone, and the differences are often not noticeable unless you really look for them.