The Sony W950B has the lowest input lag that we have seen, provided the scene is set to Game. This also deactivates most options by default, which is what we want.
We set the mode to Game-Original to have the picture as closes to the original as possible. Also, we disabled ECO mode in the settings menu, which is why we reduced the backlight setting to the minimum to hit our 100 cd / m2 target.
The color temperature of Warm2 was the closest to 6500K, as usual.
To have a picture as close to the original as possible, we disabled everything. MotionFlow is the setting that you want to play with to reduce the amount of blur / interpolate frames. Check out the different results in the Q&A section of our review.
In advanced settings, we turned everything off. If you plan on watching SD or broadcast HD content, don't do this. You might want to turn a few of these on, like the edge enhancer.
The white balance was almost perfect by default. It only needed a little bit of tweaking.